Are you ready to embrace YOU?
Body By Chai brings Calgarians a unique one-on-one boutique service. An inclusive and welcoming space for women and LGBTQIA2S+ people of all sizes; a space where you feel comfortable and can embrace your body unabashedly.

Body by Chai is located in the heart of Calgary’s Beltline on iconic 17th Avenue.

Who is Chai?
Considered the ‘Bra Whisperer’ to those in the know, Chai brings over a decade of hands-on experience in the luxury lingerie industry. With a passion for helping people find the perfect fit and product for their body, Chai has committed her life to making clients of all sizes and walks of life feel beautiful, confident, and empowered.

Based in Calgary, Alberta, Chai has developed a reputation for creating shopping experiences that are comfortable, supportive and fun. Her extensive Lingerie experience for the past decade has given her the expert knowledge of the best fit and brands on the market. This has resulted in a client list that is diverse and loyal with many seeking Chai out regularly for help finding the perfect item. In addition, in August 2021, Chai was awarded the Inclusivity Award from The Best of Intima Awards — a prestigious awards program celebrating Independent Lingerie Boutiques across North America.


With the launch of Body by Chai, Chai plans to utilize this new venture as a platform to not only continue catering to Calgarians who want the best customer service, but also to create a safe space for people of the LGBTQIA2S+ community who have never felt they had a place in the industry — everyone deserves a positive, safe, and inclusive lingerie experience.